Lancaster City Council, along with retailers and businesses throughout Lancaster district, are taking part in ‘The Big Swap’ for Fairtrade Fortnight 2010 (22 February 7th March).

Employees at Lancaster City Council are joining ‘The Big Swap’ by swapping their usual hot drinks for Fairtrade tea and coffee throughout Fairtrade Fortnight.

The aim is to contribute to the British people making one million and one swaps and changing the lives of at least one million and one farmers and workers around the world.

“It’s really easy to change to drinking Fairtrade tea and coffee,” enthuses Coun Stuart Langhorn, leader of the council. It tastes great and you know that you’re helping those in most need – the farmers and producers.

“Buying Fairtrade means that the farmers are paid a decent living wage and there is investment in things like schools for their children. So swap what you are drinking this week.”

Residents and visitors in Lancaster district are encouraged to join ‘The Big Swap’ by swapping an everyday item in their shopping basket for one of the 4,500 plus products which have been licensed to carry the FAIRTRADE Mark. You can register your swaps at www.thebigswap.org.uk.

Fairtrade Fortnight is an annual nationwide campaign to promote awareness of Fairtrade and encourage people to buy products which carry the FAIRTRADE Mark in order to help producers in developing countries.

• Lancaster district is a Fairtrade District – for more information please visit www.lancaster.gov.uk/fairtrade or www.fairtrade.org.uk